Towards ATENSI Creation Center, Cafe More of "Wyata Guna" Center Collaborates with Nutrifood

BANDUNG (27 April 2021) - The Ministry of Social Affairs through the Disability Center "Wyata Guna" Bandung seeks to optimize existing resources to create ATENSI Creation Centers as entrepreneurial and vocational development to promote the work of recipients of integrated Social Rehabilitation Center services.

The Disability Center "Wyata Guna" Bandung succeeded in cooperating with PT. Nutrifood Indonesia to get assistance in the development of the Café, through the Inclusive Entrepreneurship Program, namely the customer social responsibility program of PT. Nurtrifood Indonesia, which provides business assistance to increase customer awareness of Café More Wyata Guna through social media activation and creative content, increasing customer traffic to Café More Wyata Guna by presenting influencers, Product Development in the form of developing new and contemporary menus, and Excellent Service training. for Barista Café More Wyata Guna.

The event entitled "National Press Conference for LOCALATE x Café More Wyata Guna Inclusivity Program" presented guest speakers Jesaya Kristian as Brand Manager for Lokalate, Marisa Tiara Wardani, Head of Brand Partnership, Kitabisa.com, and Sri Ayu Astuti, Barista with Disabilities Café More and guests from some media.

Jesaya said that the assistance to Café More Wyata Guna succeeded in increasing the café's income from the previous amount of Rp. 145,000 in one week to Rp. 2,000,000 in one week, of course this is very good and can be a motivation for the sustainability of Cafe More Wyata Guna.

Marisa Tiara Wardani, invites the public to play an active role as a donor in the 2021 Hardolnas program, namely the 2021 National Online Donation Day, which runs April 30 - May 7, 2021. This program is campaigning for Top-Up Donation, which is to double public donations to help friends with disabilities who were affected by the pandemic through Kitabisa.com.

Meanwhile, Iis Lisnawati, Head of the Social Rehabilitation Service Section of the Bandung Disability Center "Wyata Guna", expressed her gratitude for the assistance that has been given, so that Café More Wyata Guna currently has a signature menu, namely Late Popcorn, Ice Ketan Legit, and Tropical Pine Espresso. Café More Wyata Guna has been running digital marketing through the Go-Food, Grab-Food applications and a Cashless payment system in the form of Scan QR Barcode from OVO and Qris Barcode from BCA, thereby increasing the income of Café.

Present at the Press Conference a barista of Café More Wyata Guna, Sri Ayu Astuti, who is more familiarly called Cici, as the speaker. She advised the public to view disabilities not to be pitied but to be given the opportunity to work, and Cici's message to other friends with disabilities was "Don't Be Discouraged, Keep Working!"

Finally, the event was closed with an invitation from Cici to "Don't Forget to Stop by Cafe More Wyata Guna", which was greeted by applause from the guests and speakers.